Textos de referencia:
Richard Connif – The Myth of Clean Coal – Yale Environment 360, 03/06/2008 – http://e360.yale.edu/feature/the_myth_of_clean_coal/2014/
“You have to hand it to the folks at R&R Partners. They’re the clever advertising agency that made its name luring legions of suckers to Las Vegas with an ad campaign built on the slogan “What happens here, stays here.” But R&R has now topped itself with its current ad campaign pairing two of the least compatible words in the English language: “Clean Coal.”.”
Hot Air from the Firm Behind «Clean Coal» – PR Watch, 01/06/2009 – http://www.prwatch.org/node/8402
“»The advertising firm behind the heavily-aired ‘America’s Power’ campaign, R&R Partners – Advertising, has come out with its own brag-sheet detailing the ad work it did for the coal industry’s main front group,» the American Coalition for Clean Coal Electricity (ACCCE), reports Kevin Grandia. According to R&R’s public relations account supervisor, Rob Van Raaphorst, the firm «educate[d] our audiences on the importance of coal in their daily lives,» using «grassroots» outreach, «earned media, paid media and advocacy tactics that created a ‘surround-sound’ effect.”
Brad Johnson – Dirty Coal Group Joining Teabagger Effort to Disrupt Town Hall Meetings – Think Progress, 06/08/2009 – http://wonkroom.thinkprogress.org/2009/08/06/accce-town-halls/
“ACCCE’s campaign, representing coal interests from General Electric to Peabody Energy, requires the efforts of multiple Astroturfing companies, including primary contractor Hawthorn Group, as well as known fraud shop Bonner & Associates, and marketing firm R & R Partners. The “ACCCE Army” will be joining right-wing Astroturf efforts funded by the oil and gas industry to disrupt Congressional town hall meetings across the nation. Americans for Prosperity and FreedomWorks, both bankrolled by oil and gas giant Koch Industries, are orchestrating the “tea party protests”.”
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